Helping venues across the world become esports ready
A home for esports tournaments
Choosing the right venue for an esports event can be a complex process—and attracting tournament organizers isn’t always straightforward.
We help venues navigate the esports landscape, identify hosting opportunities, and connect with decision-makers in the industry. Whether you're an established facility or a new space looking to break into esports, we’re here to put you on the map.
Helping your venue navigate the esports sector
For esports tournament organisers, selecting the right venue involves a complex interplay of factors: infrastructure, audience capacity, technical specifications, and location. As esports industry specialists, we at Arena Consultancy understand these challenges. We partner with both organisers and venues to simplify and streamline this critical decision-making process.
Venue Consultancy
Sector Insight
We deliver a clear, up-to-date overview of the esports landscape, identifying opportunities that align with your venue’s strengths, capabilities, and long-term goals.
Venue Assessment
We assess your facilities and provide recommendations to help position your venue for success in the esports market, highlighting key strengths and identifying opportunities for improvement.
Market Positioning
We elevate your venue’s visibility by promoting it directly to our network of esports organizers, publishers, and agencies—positioning you at the forefront of this fast-growing industry.
Helping Games Publishers and esports tournament organizers globally
We work closely with destinations, city governments, and local authorities to develop strategic approaches to esports hosting—highlighting the benefits for both community and commercial stakeholders. By aligning local and national priorities, we’re able to identify and secure the most suitable hosting opportunities. Whether you're scouting a location for your own esports tournament or preparing a bid for a Major, get in touch to see how Arena Consultancy can support your goals.
We are proud to work with the following companies to bring their ideas to live and support their commercial ambitions
Global esports venues
Why do some cities become recognized hubs for esports, while others are just beginning their journey? In this section, we explore global destinations that have built strong reputations by consistently hosting major esports events, as well as up-and-coming cities making their mark on the competitive gaming map. From established powerhouses to emerging markets, we highlight what drives success in becoming an esports destination.
Katowice
This article explores the rise of Katowice, a former mining city in Poland that has become a global hotspot for major esports tournaments. Its transformation from an industrial hub to a center for the digital economy is a standout example of how government-backed strategies can drive successful urban regeneration through esports and technology.
Riyadh
The Middle East has been making significant investments to diversify its economy beyond oil and gas, with Saudi Arabia’s Vision 2030 strategy playing a central role. As part of this shift, the region is heavily investing in the digital economy—esports included. This has positioned Saudi Arabia as a major player on the global esports stage, highlighted by the annual Esports World Cup held in Riyadh, which spans six weeks every summer and attracts top talent from around the world.
Iceland
This small island in the North Atlantic has implemented a national esports strategy that spans from hosting Riot Games’ League of Legends World Championship during the COVID-19 pandemic to launching a community-focused esports engagement program aimed at long-term grassroots development.
We break down esports trends and opportunities into simple, clear insights—so newcomers can navigate the industry with confidence.
With over 25 years of global event experience, we’ve supported clients across the UK, Europe, North America, and Mexico—building trusted relationships with venues and partners to deliver esports events of all sizes.
Our well-established network of global suppliers allows us to move quickly, adapt to your needs, and manage costs carefully—all while maintaining the high standards your audience expects.
Whatever challenge you're facing, bring it to us. We’ll work with you strategically from the ground up—offering expert guidance, tailored solutions, and hands-on support to launch your esports strategy
ARENA CONSULTANCY LTD - REGISTERED COMPANY UK14591671