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The Rise of the esports cluster

Writer's picture: Ben AkroydBen Akroyd

Updated: Apr 14, 2021

Arena Consultancy recently contributed an article to Hemming Group’s Spring edition of Pan Stadia & Arena Management. The article looks at the rise of esports clusters and how they can generate commercial and community opportunities in the areas around their locations.



The article draws on our research on a Feasibility Report that we recently wrote for the London Legacy Development Corporation and Here East, both stakeholders at the London Olympic Park.

The article questions the relationship between cluster creation, the opportunities for stadia and arena development and the decisions behind where to locate clusters in relation to talent and educational establishments. Has the growing popularity of esports courses at BTEC and degree-level provided fresh opportunities for the development of built environments in which esports tournaments can be hosted?


To access the Spring copy of Pan Stadia magazine please see the link below:


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