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London Esports Reports for the Greater London Authority: Our Strategic New Collaboration

  • 5 days ago
  • 2 min read


Nelson’s Column lit at night in Trafalgar Square with VALORANT MASTERS projected on it and blue spotlights sweeping the sky.
Credit: Riot Games

At Arena Consultancy, we have always believed that esports is more than just gaming—it is a powerful economic engine for venues and destinations.


We are incredibly proud to announce the release of our new London Esports Reports for the Greater London Authority, a project exploring the critical intersection of infrastructure and urban development.


This project explores the critical intersection of esports infrastructure and urban development, providing a roadmap for how London—and major cities globally—can leverage the rapid growth of the esports industry to drive tourism, venue occupancy, and local investment.



The Impact of London Esports Reports for the Greater London Authority


For venue managers, destination marketers, and economic development teams, the esports landscape is evolving faster than ever. Our collaboration with the GLA brings to light the nuances of:

  • Host Site Requirements: What international tournament organizers are actually looking for in a venue.

  • Economic Impact: Translating event viewership into tangible local revenue.

  • Future-Proofing: How to adapt existing spaces to support the demands of competitive gaming.



Bridging the Gap

Our goal for this report was simple: to bridge the gap between esports potential and real-world execution. By analyzing [mention 1-2 specific insights from the report, e.g., the surge in demand for mid-sized event spaces], we are helping stakeholders move from "curious about esports" to "strategically ready for esports."


Read the Full Report

We invite you to dive into the findings and see how these strategies can be applied to your own business or region.

[Click here to read the full article on the GLA website]


Interested in discussing how these insights apply to your specific venue or destination? Let’s talk strategy. [Link to your contact page or a booking form]

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We break down esports trends and opportunities into simple, clear insights—so newcomers can navigate the industry with confidence.

With over 25 years of global event experience, we’ve supported clients across the UK, Europe, North America, and Mexico—building trusted relationships with venues and partners to deliver esports events of all sizes.

Our well-established network of global suppliers allows us to move quickly, adapt to your needs, and manage costs carefully—all while maintaining the high standards your audience expects.

Whatever challenge you're facing, bring it to us. We’ll work with you strategically from the ground up—offering expert guidance, tailored solutions, and hands-on support to launch your esports strategy

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Planning & Organization 
Event Executions
Supplier Selection & Management

Venue Survey & Assessment
Venue Selection & Management
Venues in Development

Brand Activations
Design & Build Solutions
Audience Engagement Consultancy

We help demystify the world of esports

Let us know how we can help you

ARENA CONSULTANCY LTD - REGISTERED COMPANY UK14591671 

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